Rich Footwear

Newly-founded, RICH Footwear Co wants to tell the world it is the most disruptive player on the Portuguese shoe manufacturing industry. As a company, the focus is a 3-axis composed by quality, technological optimization and social commitment.

In a complex and competitive market where technological innovations have immediate repercussions in the industry, at Rich Footwear they rather work quality than quantity and they are aware that their highly flexible production capacity is an outclass factor to shine amongst the competence.


Shoe Manufacturers.
Born worldwide. Settled in Portugal.

Rich Footwear Co. Founders asked HUND to develop a visual identity that could meet their desired positioning as disruptive, within the industrial shoe production sector. The official website and the institutional brochure/poster tell you how we have done it.

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Brand Strategy:


Brand Identity:


Brand Experience:


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